In today's conditions, viewers are attracted to the cinema primarily new movies, because in terms of image quality and screen size that we can afford at home, there has been a solid change. Today, a 65 or 75-inch TV in the living room is no surprise.
Big screen, high resolution
Streaming platforms not only provided easy access to content, but also raised video and audio quality standards. It is Netfliks and Amazon that we owe to the popularization of content in ultra high resolution (UHD-4K), which naturally translated into interest in televisions with larger screens. Also, live content such as sports events have become more engaging because they are no longer associated with a small receiver that only gives a substitute for the sensations of a sports arena. In our own four corners we can sit in front of a large TV screen and experience these emotions in completely different conditions than a few years ago.
You'll regret buying a TV that is too small
In 2019, Samsung asked Europeans from countries such as Poland, the United Kingdom, France, Germany and Italy, who bought TVs with a screen size of 55 inches and larger, whether they are satisfied with the choice. As many as 69% of respondents said they regretted not buying a larger TV. In Poland, 57% of respondents gave such an answer, while in Great Britain as much as 80%!
The fact that so many customers feel unsatisfied gives food for thought. Searching for an answer to the question of what this may result from, we come to several answers. Apparently, today 65 or 75-inch TVs are not considered too big at all. The more so that massive constructions have disappeared and the screens have become practically frameless.
Just look at the offers of VOD services that fill up with 4K productions. Access to better quality content is also important. The HBO GO or Prime Video catalog is primarily original series and movies produced for such distribution, and no less interesting is the Apple proposition. We would like to remind you that the Apple TV application has been available on Samsung TVs for almost a year and already complements the wide range of movie applications on Samsung Smart TV.
Everything looks better on the big screen
In the case of large screens, the resolution of the content may have once been a limitation. We don't have to worry about that today. First of all, we have more and more video in 4K, and secondly, TV sets are getting better at upscaling the image. Intelligent scaling automatically increases the quality of materials in lower resolutions, so that even older movies and series will look good.
For sports fans there was also no better period. Operators in Poland have already introduced decoders supporting ultra high resolution to their offers, and sports broadcasts are available in 4K. I have touched on this topic several times and each time I emphasized how noticeable the difference between transmissions in HD and 4K. For 55-inch and larger televisions, the leap in quality is visible to the naked eye, also on graphic elements, which are finally clear and legible. And yet in sports broadcasts these are really important issues, because the results of the competition or other detailed information, such as the times obtained by the players are displayed.
Cheaper for more
In this context, data on TV prices that have changed over the past years are also extremely interesting. For example, in 2015, an average of less than PLN 15,000 had to be paid for a television above 70 inches. It was an expenditure unreachable for a large group of viewers. Users then decided on televisions with a diagonal of around 45 inches. Prices of such TVs were around PLN 2,500, and today for such money you can buy a receiver with a screen of up to 60 inches.
However, the biggest change was just with 70-inch and larger TVs. We have dropped from an average price of several thousand to several thousand, estimated by more than half. These are no longer devices from the category of futuristic gadgets, for which it is difficult to find application, because the content that will use their possibilities is constantly increasing.
Just look at the gaming consoles market, which have already made good progress in the current generation in terms of supported resolution. This year will be decisive, because new generations of Xbox and PlayStation will offer 4K resolution at a level that until now has not been experienced by users. In this context 4K TVs, which additionally offer a number of functions and technologies that support players, are becoming an integral part of this ecosystem. Many players dreamed of such circumstances.
Television is more than television
Today, televisions are more than just televisions. These are complete multimedia centers that we use to watch movies, play games or browse photos with loved ones. We can easily connect them to mobile devices to remember and share what is important to us. Photographs presented on the big screen allow you to look at them from a completely new perspective. It is worth a try.
Given the amount of content available in the right quality and the situation on the television market, you can be tempted to say that this is the best time to choose a large screen. Such a purchase is an investment for years, and yet materials and devices that will be able to use the new possibilities of smart TV will constantly increase. Regardless of whether we look at the VOD, television or gaming market, the situation regularly becomes more and more favorable for owners of larger TV sets and this trend will continue.
The text was created in cooperation with Samsung
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